How we score protein efficiency
One score, one public formula, no secrets. The exact maths behind every ProteinScore badge is below — this is what makes us different from black-box ratings.
The formula
All nutrition inputs are per 100 g, taken from the product's UK label. The score answers a single question: what share of this product's calories come from protein? The more calories that come from protein, the more “protein-efficient” the product is.
proteinKcal = proteing × 4Protein provides 4 kcal per gram — the Atwater factor printed on every UK nutrition label.
proteinPct = proteinKcal / kcalThe share of the product's calories that come from protein, between 0 and 1.
kcalPerGProtein = kcal / proteingThe supporting metric: how many calories you “spend” for each gram of protein. Lower is better.
efficiencyScore = round(100 × min(proteinPct / 0.5, 1))100 when at least 50% of calories come from protein; linear below that. A product with 25% of calories from protein scores 50.
Grade: score ≥ 80 → A · ≥ 60 → B · ≥ 40 → C · ≥ 20 → D · else → EWorked example
Take a real product in our directory: a high-protein pancake mix with 359 kcal and 56 g protein per 100 g (values from the manufacturer's UK label).
proteinKcal = 56 × 4 = 224proteinPct = 224 / 359 = 0.624 (62.4%)kcalPerGProtein = 359 / 56 = 6.4efficiencyScore = round(100 × min(0.624 / 0.5, 1)) = round(100 × 1) = 100Over half its calories come from protein, so it scores a perfect 100 — grade A. You spend just 6.4 kcal per gram of protein.
Edge cases
How we verify the data
- Manufacturer label first. We take nutrition data from the brand's own label or nutrition page wherever possible — it is the most authoritative source. Every product page links to the source we used.
- Monthly re-verification. We re-check the nutrition of the most-viewed products every month — labels change and reformulations are the number-one risk to data accuracy.
- Quarterly audits. We audit the full catalogue each quarter (sample-based once the catalogue grows beyond 500 products).
- Never auto-published. Nutrition data is never published automatically from third-party databases — every figure is human-verified before it goes live.
Rankings are independent of commission
We may earn a commission if you buy through the links on product pages — it keeps the lights on. But scores and rankings are computed from nutrition data alone. Commission never affects a product's score, its grade, or its position in any listing. Sponsored products, when we introduce them, will be clearly labelled and will never rank higher because of it.